As of August 23, 2013, the new Google Play Developer Program Policy (“Content Policy”) will be in effect for all new applications submitted to the service. Any pre-existing applications must achieve compliance or be voluntarily unpublished by the developer within 30 days of the issuance of this notification.
The Google Play Developer Program Policy (“Content Policy”) have been updated. Improvements include new guidance on ads behavior and clarifications to existing policies related to hate speech, gambling, in-app payments, ratings, and impersonation.
Please visit and familiarize yourself with the above policies. If you find any existing applications in your catalog to be in non-compliance, we ask you to remedy and republish the application within 30 calendar days of the posting of this notification. After this time period, applications discovered to be in violation may be subject to removal from Google Play. Any newly published applications must adhere to the latest version of the Content Policy for Google Play.